Intergift 2025: Europe’s Business Hub for Interior and Gift Design to Be Held in Madrid

Intergift, the International Gift & Decoration Fair held in Madrid, Spain, is recognized as one of the most important B2B exhibitions in the Southern European market. Organized by IFEMA MADRID, the fair takes place every February and September and has firmly established itself as a key global platform connecting the European living and design industries.

The 86th edition of Intergift, scheduled from September 10 to 13, 2025, is expected to bring together interior brands, distributors, concept store buyers, designers, and OEM manufacturers from around the world, creating meaningful business opportunities. In particular, this edition will serve as a strategic sourcing occasion for European buyers preparing for the year-end gift season and Christmas.

IFEMA Intergift’s Core Value

More than just a product showcase, Intergift functions as a strategic stage for global brand expansion and professional networking. The 85th edition in February 2025 featured over 900 companies and 17,000 industry professionals, achieving remarkable results. The upcoming autumn edition is expected to be even larger in scale.

The exhibition is organized into the following sectors:

• Home & Deco: Premium interiors, furniture, lighting, etc.

• Gift Items: Giftware, general merchandise, stationery

• Neo-Deco / Diseño y Regalo: Cutting-edge design-focused brands

• Craft / Handmade / Wellness: Handcrafted and sustainable products

The event will span over eight halls, including Halls 3, 5, and 7, and will feature not only product displays but also trend presentations, buyer meetings, and active B2B collaboration opportunities.

Why Global Brands Are Paying Attention

Spain serves as a strategic gateway linking Europe and Latin America. Intergift is highly regarded as an ideal B2B platform for connecting with Spanish-speaking buyers—not only from key European countries but also from Portugal, Morocco, Mexico, Brazil, and beyond.

For K-living, K-design, and K-lifestyle brands, Intergift provides a launchpad to expand into both the Spanish and broader Latin American markets. The event is held in conjunction with Madridjoya (jewelry), Bisutex (fashion accessories), and MOMAD (fashion), offering strong cross-industry synergy.

Strategic Recommendations for Exhibitors

1. Explore New Distribution Channels
Intergift connects exhibitors with local distributors and Latin American buyers. Preparing localized pricing, packaging, and product information in advance will be highly advantageous.

2. Prepare Brand Materials and Interpreters
English and Spanish support are essential on-site. Multilingual catalogs, brochures, and interpreters will enhance communication during business meetings.

3. Pre-schedule Buyer Meetings
Use IFEMA’s business platforms or partner with expert agencies to schedule meetings ahead of the event, allowing for more strategic negotiations on-site.

4. Content Utilization and Post-Show Follow-up
Turn your participation into content for brand promotion. After the fair, follow through with sample dispatches, email follow-ups, and quotation proposals to maximize results.

SBC: SpainAgain Business Consulting

SBC (SpainAgain Business Consulting), the B2B division of SpainAgain, provides the following tailored services for companies participating in Intergift:

• Booth reservation and operational strategy consulting

• On-site support including interpretation, logistics, accommodation, and transportation

• Brand localization and multilingual content creation

• Pre-arranged buyer meetings and on-site assistance

• Post-show export consulting and partnership facilitation

Entering the Spanish market should not end with a single exhibition. A long-term strategy for brand building and distribution channel expansion is essential. Intergift 2025 can be your starting point, and with SpainAgain, you can achieve more effective and sustainable business outcomes.

Event Summary