Meat Attraction 2025 is an international trade fair for the meat industry, set to take place at IFEMA MADRID from February 25 to 27, 2025.
Co-organized by IFEMA MADRID and the Spanish Meat Industry Association (ANICE), this event serves as a key platform where leading companies and professionals from the global meat industry come together.
- Event Dates: February 25 – February 27, 2025
- Location: IFEMA, Madrid, Spain
Key Features and Programs:
Exhibition Areas: The event will feature two main sections:
- Product Area: Showcasing fresh meat products, processed meats, organic, halal, and kosher products.
- Industry Support Area: Dedicated to machinery, equipment, packaging solutions, and other industry-related services.
IbericoLand: A special exhibition area highlighting Spain’s renowned Iberian meat products. This section will provide in-depth information and a diverse range of Iberico pork products.
B2Meat Program: A business matchmaking initiative connecting exhibitors with over 100 international buyers, offering opportunities for companies to expand into new markets and reach potential customers.
Forums & Workshops: The event will host expert-led talks and discussions on key industry trends, innovation, and sustainability. Sessions will also cover advanced technologies, such as the role of artificial intelligence in the livestock sector.
Live Cooking Demonstrations: Renowned chefs will perform live cooking demos, showcasing various ways to prepare and utilize meat products.
This year’s Meat Attraction 2025 is expected to welcome around 300 companies and thousands of visitors from over 50 countries, reinforcing its role as a major platform for the internationalization and competitiveness of the meat industry.
